"Friends Don't Let Friends Drink Then Drive"

Winner of a Prince Michael International Road Safety Award 2012

Think: Don't Drink


Think: Don't Drink is a 'responsible drinking' campaign for the upcoming festive season.

Consumption of alcohol is only bad when done in excess.

The consumer needs to know HOW MUCH they are drinking per drink - especially with cocktails - for them to know whether its safe to drive home, or rather call an alternative form of transport.


1 UNIT = 0.02g blood

LEGAL LIMIT = <0.05g blood




 Mojito  French Martini


Sex on the Beach 

We encourage you to share these with your friends and family on your social media.


When you go out with your friends or family elect a "Designated Driver" for the night - who cannot consume any alcohol and  be responsible to take you home OR call an UBER , GoodFellas or RoadTrip